Deus Ex Machina has roots in Australia, and has recently opened a shop up in Venice, CA. I have yet to check it out, but they are doing it right. Personally, I hope they don’t end up by default going the way of Ed Hardy lameness, which I doubt they will, but once the average public stooge gets on it, you never know what could happen. In the meantime, check out their site.
Not really being much of a bike enthusiast, or trend follower, I haven’t really caught on to the whole motorbike / surf cross over deal. Although, after looking at the Deus website, I got kinda stoked on a bike that stood out to me. Smokey Joe. Pretty damn clean.